Core Web Vitals are three field metrics, LCP, INP, and CLS, and Google treats them as ranking signals that reward pages meeting “good” thresholds at the 75th percentile. Your first move is opening Search Console’s Core Web Vitals report seeing which URL groups are...
BLUF: state and local governments must meet WCAG 2.1 Level AA under the DOJ’s Title II rule, on a compliance clock that started in 2024. Private businesses aren’t named in that specific rule, but courts and regulators overwhelmingly use WCAG as the benchmark when...
Responsive web design is a single-codebase approach to building websites so they render correctly on any screen, using fluid grids, flexible images, and CSS media queries instead of separate sites for separate devices. If you fix nothing else on an aging site today,...
A website content strategy is a documented plan that connects every page you publish to a specific business goal and a specific audience need, then defines how that content gets created, governed, measured, and eventually retired. It is not a blog schedule and it is...
Website speed optimization reduces page load time and raises conversions — start by running a Core Web Vitals test in PageSpeed Insights or a real user monitoring (RUM) check to get a prioritized baseline before touching a single line of code. Your first two actions:...
